PRIMARY LOGO USAGE
Primary Logo
The design of the CG Financial Services logo is to be used in all formal settings in which the brand must be represented in name (legal, sponsorship, etc.).
GREY
GREEN
BLUE
BLACK
Primary Logo Sizing & Spacing
The minimum spacing of the CG Financial Services logo (and its family of logos) is based on the line thickness of the icon. No elements should appear within that measured distance.
MINIMUM SIZE
50 PIXEL HEIGHT | .25 INCHES HEIGHT
MINIMUM SPACE
The width of the stroke of the icon.
ICON USAGE
Icon
The design of the CG Financial Services icon is a visual representation of the brand’s purpose, mission, vision and dedication to their brand stakeholders.
GREY
GREEN
BLUE
BLACK
Icon Sizing & Spacing
The minimum spacing of the CG Financial Services icon is based on the line thickness of the icon. No elements should appear within that measured distance.
MINIMUM SIZE
50 PIXEL HEIGHT | .25 INCHES HEIGHT
MINIMUM SPACE
The width of the stroke of the icon.
LOGO VARIATIONS
COLOR PALETTE
GREY
hex #475160
cmyk 74, 62, 45, 27
pms 7545 C
GREEN
hex #77A049
cmyk 59, 19, 94, 03
pms 7489 C
BLUE
hex #98C2D3
cmyk 40, 12, 12, 00
pms 658 C
WHITE
hex #FFFFFF
cmyk 00, 00, 00, 00
pms White
BLACK
hex #000000
cmyk 75, 68, 67, 90
pms Black
TYPOGRAPHY
Primary Typeface
PROXIMA NOVA BOLD
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0123456789!@#$%&()?
PROXIMA NOVA REGULAR
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0123456789!@#$%&()?
Alternative Typeface
VERDANA BOLD
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0123456789!@#$%&()?
VERDANA REGULAR
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0123456789!@#$%&()?
Download PROXIMA NOVA Typeface
TEMPLATES
Stationary Templates
Design templates are provided for the family of CG Financial Services brands, and includes: Business Card, Letterhead and #10 Envelope.
Presentation Templates
To ensure consistency in presenting information, a Microsoft PowerPoint template has been provided and includes various page layouts and stylings.
CG ADVISOR NETWORK SUB-BRAND
CG Advisor Network Logo
The design of the CG Advisor Network logo is to be used in all formal settings in which the brand must be represented in name (legal, sponsorship, etc.).
MINIMUM SIZE
50 PIXEL HEIGHT | .25 INCHES HEIGHT
MINIMUM SPACE
The width of the stroke of the icon.
GREY
GREEN
BLUE
BLACK
CG ADVISORY SERVICES SUB-BRAND
CG Advisory Services Logo
The design of the CG Advisory Services logo is to be used in all formal settings in which the brand must be represented in name (legal, sponsorship, etc.).
MINIMUM SIZE
50 PIXEL HEIGHT | .25 INCHES HEIGHT
MINIMUM SPACE
The width of the stroke of the icon.
GREY
GREEN
BLUE
BLACK
CG INSURANCE AGENCY SUB-BRAND
CG Insurance AGENCY Logo
The design of the CG Insurance Agency logo is to be used in all formal settings in which the brand must be represented in name (legal, sponsorship, etc.).
MINIMUM SIZE
50 PIXEL HEIGHT | .25 INCHES HEIGHT
MINIMUM SPACE
The width of the stroke of the icon.
GREY
GREEN
BLUE
BLACK
ADDITIONAL BRAND ASSETS
myCGFINANCIAL.COM