UNTITLED ART

Brand Assets and Guidelines

Logo

Typography

Colors

Photography

Logo

Square Logo

The square logo is our primary mark and should be used whenever possible.

PNG

EPS

PNG

EPS

Short Logo

The short logo should be used sparingly when the application cannot accommodate the primary (square) version.

PNG

EPS

PNG

EPS

Colors

UA Pink

HEX #F4C5D3
RGB 244, 197, 211
CMYK 0, 19, 14, 4

UA Grey

HEX #DADADA
RGB 218, 218, 218
CMYK 0, 0, 0, 15

UA Black

HEX #000000
RGB 0, 0, 0
CMYK 60, 50, 50, 100

UA White

HEX #FFFFFF
RGB 255, 255, 255
CMYK 0, 0, 0, 0

Typogra

Beauchef (Primary Typeface)

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

Visby (Supportive Typeface)

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

Photography

BEER

Espresso Marshmallow

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Juicy IPA DDH

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Peanut Butter Cup Stout

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New Zealand Pilsner

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Blue Hawaiian Sour

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Double Oat IPA

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