The new Schage logo is a clean typographic logo with a strong and memorable symbol in the middle. The clean, hard and angular lines of the ‘A’ icon and mountain compliment the typeface selection and represent the company in an excellent way.
The schage "A" is a strong and recognizable symbol that can be used as a stand alone icon in many occasions. Same color rules apply for the use of the symbol as for the main logo.
Main logo: The logo needs air to breath. Never use the logo without at least the space equal to the "A" around the logo.
Symbol: Never use the logo without at least the space equal to the inner triangle around the logo.
The business cards are printed on a colored (Racing Green) 350 gr paper with a 100% cyan overlay. All white elements can be printed digitally.
The Schage stationary is strict, stiff and lets colors and materials do most of the talking. Use uncoated paper with a matte finish, preferably in a heavy weight.
Contact Schage for the most recent design templates.
As shown in this example, the logo can sometimes, depending on the stationary, be used in a different color. There is no ruling for this, as this is set on a unique basis. Please seek advice in these situations.
Examples on branding. Always contact the head office for the latest templates and rules.
Please contact the head office for any other templates or questions.