KEY MESSAGES • USPs • ABOUT PIO • LOGO • COLORS • TYPOGRAPHY • EXAMPLES • IMAGES • VIDEOS • MORE RESOURCES
Pio Partner
Brand Hub
Welcome to the Pio Partner Brand Hub. Here you’ll find everything you need to know about Pio, as well as links to resources and materials to help you stay true to our brand.
Communication
Brand
Content links
Tone of Voice
Key Messages
Which key messages to use when talking about Pio, including metrics, benefits and features that the end-customer can expect.
USPs
Pio's unique selling points including metrics to use for communication about Pio.
About Pio
Brand
Guidelines
Explore our visual design concept, usage guidelines, and sample assets in our Visual Guidelines.
Not sure if your material meets our brand guidlines? Don't hesitate to verify with us at: trine@pio.com
Logo
Our logo is based on our name. Pio stands for product in / product out, representing the behavior of our system. Download it here, or explore our Playbook to learn more about when and how we use it.
Colors
Navy
HEX #111E2D
RGB 17/30/45
CMYK 100/79/47/56
PANTONE 2965 C
Zest
HEX #F0F9BE
RGB 240/249/190
CMYK 6/0/53/0
PANTONE 600 C
Earth
HEX #B2B0AC
RGB 178/176/172
CMYK 30/27/31/7
PANTONE Warm Grey 4 C
White
HEX #FFFFFF
RGB 255/255/255
CMYK 0/0/0/0
Typography
Typography is a core element and the visual voice of our brand. We pair sans serif with mono spaced typography to create an expressive visual language that is functional yet playful.
Akkurat was created by Lineto and requires the appropriate licenses for use.
Typography Examples
For more detailed information on how to treat typography and to see usage examples, check out the typography section in our Visual Guidelines.
Brand Application Examples
Application Examples (and source files) are available in our Playbook. They can be used as starting points for further exploration.
Content
and Resources
We have an exstensive library of content, which is constantly updates. Pay attention to either pio.com/partner for updates or our partner newsletter.
Important guidelines for visual assets before use.
Do you miss any content? Feel free to let our Content Creator know: trine@pio.com
Images
We have a large library of still images, both general and product specific, in addition to industry-focused.
Videos
A selection of product videos, campaigns, customer videos and more.
Got a question? Get in touch with the Pio team:
Marketing: mathilde@pio.com
Content/branding: trine@pio.com