Brand guidelines
Welcome!
Cegal has a distinct brand that we are very proud of and are happy to share with the world! You are probably here because you are looking for brand assets to use on in your own content, and we would very much like to help.
In Brandpad you will find our logos and images for download and our color palette with instructions on how to use. If there is something you're looking for that's not here, please let us know by sending us an e-mail.
marketing@cegal.com
Thank you for amplifying our brand!
01
Business strategy
Brand positioning
02
Logo
Logo
Our logo embodies the Cegal way. Simply put; We turn complex IT into digital success stories. Always use the approved artwork files.
Color combos
Readability is key when it comes to our brand. Therefore, you should use our logo in white over a Cegal Black background and the logo in Cegal Black over Pure White or Cool Lime.
Digital
Safe space
Whenever you use the logo, it should be surrounded with clear space to ensure its visibility and impact. No graphic elements of any kind should invade this zone.
In our logo, the safe space is equal to the height of the letters, as shown here with the C.
The height of the logo defines the safespace around it:
Defined protected region at this size:
03
Colors
Cool color tints
Our tints can be used to accent and support the primary color palette. Aim to incorporate color tints when creating illustrations, tables, and other graphical elements.
CEGAL BLACK
R18 G25 B33
#121921
C99 M74 Y58 K78
PANTONE: 433 C
NCS: S 8505-R80B
COOL LIME
R0 G255 B151
#00FF97
C53 M0 Y47 K0
PANTONE: 7479 C
NCS: S 0550-G10Y
CEGAL GREY
R158 G160 B172
#9EA0AC
C41 M32 Y24 K6
PANTONE: 877 C/U
NCS:
PURE WHITE
R255 G255 B255
#FFFFFF
C0 M0 Y0 K0
Cegal black
Cool lime
Cool grey
Color Usage
Accessibility is paramount. Follow this guide on color usage to get the optimal readability.
Dos
Cool lime on Cegal black
Cegal black on Cool lime
Pure white on Cegal black
Pure white on Cool grey
Cegal black on Pure white
Cegal black on Cool grey
Don'ts
Pure white on Cool lime
Cool grey on Cool lime
Cool grey on Cool lime
Cool lime on Pure white
Cool grey on Cegal black
04
The Font
Headlines font
Inter is our primary font for headlines and is used in all our communications. Inter is a well balanced, highly-readable sans-serif typeface.
Use Inter Bold for headlines and call-outs.
Inter is free to download from Google: https://fonts.google.com/specimen/Inter
For company laptops the font will be installed automatically.
Body copy font
Karla is our primary font for body copy and should be used in all our communications.
Use Karla Regular for body copy.
Use Karla Bold for highlights.
Download Karla font: https://fonts.google.com/specimen/Karla
For company laptops the font will be installed automatically
System font
In the event that either Karla and/or Inter are not available then Arial will be used as the substitute font. It is provided as a system font for both Mac and PC.
When to use Arial
Typically used for Microsoft Office™ applications where you may need to share collaborative presentations and documents externally with people ororganizations that don’t have Inter or Karla installed.
05
Photography
Image gallery
Image gallery
Press photos of our Cegal Management team is available for download. Other photos are available on request.
Cegal Management team
Dagfinn Ringås
Chief Executive Officer
John Henrik Andersen
Chief Technology Officer
Eirik Madland
Chief Cloud Officer
Emilia Probst
Chief People Officer
Camilla
Magelssen
Chief Commercial Officer
Kersti Ekeland Bjurstrøm
Chief Product Officer
Trym Gudmundsen
Chief Financial Officer
06
Boilerplate
Boilerplate is commonly used to describe the repeated wording a company or an organization will use in all of its contracts, press releases, or similar documents.
English:
Global technology company, specialized in the energy sector, that transforms complex IT into digital success stories. By delivering modern industrial software, world-class consulting services, and mission-critical cloud solutions, we shape the digital future. With 900+ employees in nine countries, we are growing to become a leading global technology company for the energy industry, and we contribute to the green shift.
Learn more at www.cegal.com
Norwegian:
Globalt teknologiselskap, spesialisert i energisektoren, som snur kompleks IT til digitale suksesshistorier. Ved å levere moderne industriprogramvare, konsulenttjenester i verdensklasse og forretningskritiske skyløsninger former vi den digitale fremtiden. Med 900+ ansatte i ni land vokser vi til å bli et ledende, globalt teknologiselskap for energi-industrien og vi bidrar til det grønne skiftet.
Les mer på www.cegal.com/no
07
Get in touch
Contact details
Contact details
We’re happy to answer any brand related question you may have. Simply get in touch using the contact details below.
For general inquiries and the fastest possible response, please send to: marketing@cegal.com
STAVANGER | HEADQUARTERS
Vestre Svanholmen 4
4313 Sandnes
POB 335, 4068 Stavanger
Phone: +47 52 04 00 00