TFC PLAYOFF
TOOLKIT
2020 CREATIVE CAMPAIGN
LOGOS
TFC OFFICIAL LOGO COLOUR ONE COLOUR
Primary logo to be used in any official circumstance.
TFC 2020 SEASON CAMPAIGN LOGO
Logo to be used for all 2020 TFC creative.
ALL FOR ONE LOGO
ALL FOR ONE SHIELD
COLOURS
TFC OFFICIAL COLOURS
Red
Onyx
Silver
White
TYPE
TYPOGRAPHY
ALL FOR ONE
COMMUNITY / SOCIAL JUSTICE
A TEAM UNITED ON AND OFF THE PITCH
Unity on-field has proof in the stat sheet. We want to carry that message in everything we do. From community to the social movement, our players, fanbase and franchise are united to make impact. This toolkit is intended for our partners and affiliates in all social and team related content.
LOCKUP
UNITE SHIELDS
UNITE PATTERN
UNITE BACKGROUNDS
PHOTOGRAPHY
UNITE PLAYER PORTRAITS
SAMPLE CREATIVE
THEY WILL SEE RED
MATCH DAY / HYPE / PERFORMANCE
On match day our colour is shown. They will see our cities turn red, our cultures unite. Greektown, Red. Little Italy, Red. Little Jamaica…Red. They will hear our drums, Feel our march. They will step into our house, OUR heart, whose veins stretch from Hamilton to Hartford.
This toolkit is intended for our partners and affiliates in all matchday, hype, and game related content.
THEY WILL SEE RED
MARKETING DAY PLAYER ACTION
PLAYER GROUPS
TEAM
THEY WILL SEE RED SAMPLE CREATIVE
